The management of remote marketing teams is important. The quality of the projects depends on the teams. Due to COVID-19, many businesses went online, hence their teams started working from home, and even, till now some stayed on a hybrid working schedule.
More efforts should be put to organize the work of marketing teams working remotely. In the beginning, it seemed like a mess to manage the marketing team online. But knowing how to do it and what are the best experiences will significantly help you overcome the management of remote work.
Here you will find three tips for better management of the marketing teams working from home.
Short online meetings daily
You may think that there is nothing to talk about every day constantly. However, a short meeting in the morning while starting the workday will help you create a working atmosphere, even if your teammates are working from home, or are still in bed. During the meeting, you can discuss what is necessary to be done for the success of your B2B marketing campaign, or what resources your teammates need to accomplish their tasks.
You can also address questions to reveal if your teammates have any concerns, what stage of completing their tasks they are at, and how much time they need to finalize the project. A follow-up meeting at the end of the working day will help you see how much they managed to do during the day and learn about their plans for the next day.
Setting up weekly goals and tasks
For better management of your marketing team, you will need to set up weekly goals and assign tasks to each teammate. This way they will learn who is responsible for the given task and they will know how much time they have to complete the given task. Following this tip will help you with setting up realistic goals and the employees will be able to meet your expectations.
Generally said, it does not matter if your teams are working from the office or home, all you need to do is come up with a well-shaped plan and goals for your team to accomplish and meet the deadlines. To make sure no task is left unattended or important information lost among phone calls and numerous chats, integrating an online workspace would be a great shot.
Integrating online workspace
Employees might not be able to talk to each other, joke, and enjoy breaks together in the office, as they work remotely, but at least an integrated online workspace might help them stay connected with each other. So, it is important to integrate a workspace and create a channel there for your marketing team. This way you will make sure your employees can freely communicate with each other and discuss both work-related issues, as well as maintain the work environment and mood.
Communication is key, and let’s say if you do not know that you have sick employees, the organization of work and its expected results may suffer. So, when working remotely, you need to make sure that you possess all the information about your teammates as you would know if they were working from the office. Here is why having an online workspace is important for the management of your remote marketing team.
Wrapping up
Good management sees no obstacles. If you were able to manage your marketing team in the office, you would do great if your team works remotely. You will just need to follow these tips and start organizing the work properly. Give them the tasks, check if they need any assistance or not, make sure your team is communicating with each other, and you will see that managing your remote marketing team is not a burden, but a joy.
