Logo stickers are nothing new. You will find hundreds of articles on the importance of using logo stickers. But this one is different.
We will not only share why logo stickers are essential for your marketing but also how to use them to create the best results for your business.
And we are not just talking about your middle-of-the-road logo stickers. Invest in custom logo stickers to really stand out and make your campaign work. These give you full creative control and ensure that you will find the perfect sticker for your brand.
Ready to learn more? Then let’s jump right in.
1. Low cost
One of the biggest advantages of using logo stickers is that they are affordable. Even if you choose the custom variety, you will only pay a few cents per sticker, especially when you order them in bulk.
By placing your logo sticker on products, packaging, or other promotional materials, you can not only reach a large number of potential customers but also save you money.
Compared to logo stickers, custom-printed packaging materials are much more expensive. And they generally have a longer lead time. With logo stickers, you are more flexible and can action your ideas quicker.
2. High visibility
Many marketers will tell you that logo stickers can increase brand awareness. That is true. Stickers are intrinsically sharable and made to generate attention.
But your logo has to point to something. What does your brand stand for? What are the values and beliefs you want your logo to represent? You need to answer these questions first.
Once you know what your brand is all about, you can invest in the right sticker for you to spread the message. Eventually, people will start to associate it with your company and the products or services you offer.
Logo stickers are such a good investment because you can use them in more than just one way.
- Place them on your products to promote your brand. This immediately elevates the look of your product and creates a professional appearance, even if you are just starting out. Choose a stunning material to create an eye-catching holographic sticker to really benefit from this tip.
- Use them for guerrilla marketing, which consists of spreading the message about your brand in creative ways that are unusual but highly impactful.
- Hand them out at business events. This will make your business stand out in between the dozens of business cards your competitors will hand out.
- Add them to your orders for free. This will not only make customers smile, but increases the likelihood of a repeat purchase.
- Brand your shipping boxes and envelopes to create a beautiful unboxing experience for your customers.
And this is why you should absolutely be using logo stickers for your marketing. Are you excited to give them a try? We hope so! Should you have any questions, or additional tips on using custom-printed stickers you would like to share, let us know in the comment section.